ConairMan

The Conair Corporation asked 9Rooftops to help rebrand their men’s line of grooming tools and accessories. We said “let’s just call it ConairMan.” They did. OK, it was a little more complicated than that, but not much. It set the tone for a brand identity that would be fun, simple, authentic and above all, confident. […]

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Aperol All Day

It’s time to spread daytime happiness. It’s time to Simply Share the Joy. The best way to do it? The Aperol Spritz. The simple recipe lights up the table wherever it’s served and we made sure the sunshiny mixture made the most of its appearances — from patios and pool parties to rooftops and sundecks […]

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Belle Tire

When Belle Tire — a large, regional auto services and tire retailer — hired 9Rooftops to help rebrand their company, we wondered something right away. What difference between one guy’s rubber donut and the other guy’s rubber donut could there possibly be? As always, our homework had the answer. It seems everyone has a guy. […]

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PA Lottery Online

An institution for almost 50 years that benefits older Pennsylvanians every day, the PA Lottery was looking for ways to capture the attention of next-generation Lottery players while retaining current ones for Scratch-Offs, Draw Games and their new offering, PA Lottery Online. The overall gameplay needed to be showcased in a way we’ve never done […]

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