When Chateau St. Jean wanted to be the wine to inspire couples to reconnect, we partnered with Ashley and Gabe Rodriguez. Ashley’s the author of “Date Night In” and the award-winning Culinary Blog notwithoutsalt.com. Together, we created original “Date Night In” content for Chateau St. Jean, including homemade recipes, pairings, an engaging sweepstakes and fond, […]
What do you do when an award-winning winery with an established reputation of “relaxed elegance” wants to make some noise at retail and beyond? You serve up the perfect wine pairing. Enter Chateau St. Jean and multi-platinum recording artist Sheryl Crow. Sheryl’s soulful style, grace and prolific endeavors as a musician, cookbook author, breast cancer […]
In a time of social unrest in urban areas across America, our goal was to shift perception from stories of “troubled neighborhoods” to “communities focused on regeneration and optimism.” That’s what inspired our agency to create the award-winning documentary film series, Church’s Loves Communities. With over 2.6M video views and over 24K engagements, it’s clear […]
The Multicultural US-Launch Campaign created for the Deezer Flow My Music App brings to life next generation artificial intelligence, making it real music to the ears of millions of music fans. After a few custom playlists, Deezer knows the music its customers love even before they do. Deezer puts 56 million tracks in the pockets […]
Fans just don’t watch the game, they’re in it. Wins, losses, dunks, blocks, tears and triumphs — all of them equally felt at home as much as on the parquet. So when LG asked our agency to revitalize their NCAA partnership, we didn’t enlist a phenom, we recruited a true fan. That type of person […]
We collaborated with New Zealand winemaker Matua to take their Get Ready to Chill campaign to new heights. Playing off the iconic iceberg imagery and undeniably cool color palette, we drove home the wine’s refreshing appeal with break-through point-of-sale displays, uniquely cool sampling events and dynamic animations, including a Times Square video that featured an […]
Decades ago, Ellio’s introduced its rectangular pizza slices to fit the lunchroom tray. Kids loved it. Those kids became parents and now their kids love its four corners as much as they did. That sense of nostalgia complements our “Loved it then … Love it now” platform, which is brought to life in Ellio’s social, […]
Working with Market Watch’s Wine Brand of the Year, 19 Crimes, we were able to immerse shoppers in the brand’s fascinating backstory through the use of both virtual and augmented reality, as well as category-defying displays. The virtual reality experience was hosted by brand ambassadors who invited shoppers to don the VR headset to experience […]
Firehouse Subs has been ranked #1 on multiple measures in the Sandwich category for years, and we were on the hunt to find the real reason people loved them so much. With our own Visualizer “brand therapy” study, we discovered they loved Firehouse Subs because of the respite they provide in the middle of a […]
GNC was preparing to launch GNC4U, a subscription-based product that provides consumers with a highly customized vitamin pack. Along with fitness and diet recommendations based on lifestyle, goals and even the consumer’s own DNA, GNC4U was built for maximum personalization. Problem was, they had to overcome a long-standing stereotype as being a brand for only […]
